Aussie Grit Apparel
As a brand with an on-line sales strategy and a customer base that has a strong tendency to purchase via mobile, the usability of the mobile version of the website was a huge priority. Designing the navigation through the site through wire-frames enabled us to plan content management and drive engagement and sales through the devise.
After several rounds of design sprints and usability testing the final product was launched into the market. We continue to test and study analytics data to identify problems and keep improving our products www.aussiegritapparel.com